Expand Your Brand.

Become a sponsor today and support some of the largest triathlons in the country. Sponsoring the growing sport of triathlon provides a targeted demographic of high income, motivated, and loyal participants. Bayou City Triathlon provides more exposure than any Texas-based triathlon production company with a massive email list, tens of thousands social media followers, thousands of participants, and better click-throughs than the industry standard. We pride ourselves on developing long-lasting relationships with our sponsors and will do everything we can to ensure your experience meets the goals of your sponsorship.

Build your brand, make more sales, and let Bayou City Triathlons build a customized package to meet your business goals. Download the Sponsorship Packet or contact the Sponsorship Team using the contact form on this page for more information.


Triathletes are a highly-sought after demographic. There is no other event that offers the types of demographics at the volume that Bayou City Triathlon provides. The demographics of a triathlete, based on information gathered from event surveys and USA Triathlon are:

  • 50% of participants are adults 30-49

  • 85% are college educated

  • Average household income = $125,000

  • Texas has more USA Triathlon memberships than any other state

Potential Exposure

Annually, each event that Bayou City Triathlon produces in Houston attracts approximately 3,000-6,000 people (athletes, spectators, volunteers, staff, and sponsors). Athletes in attendance have represented 9 countries, 31 states, and over 125 cities. In addition to the actual event exposure, Bayou City Triathlon maintains a significant virtual presence including a mailing list of over 40,500 athletes, over 250,000 website visits per year, and over 12,000 followers on social media.

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Sponsorship Packet.